Sales Presentations
Professionally designed presentations for every stage of the sales cycle
Executive Briefing Deck
Complete 15-minute presentation for C-level executives focusing on business impact, ROI, and strategic value.
Technical Deep Dive
Comprehensive 20-minute technical presentation for IT teams covering architecture, integration, and security features.
Human Risk Assessment
Interactive 25-minute presentation for conducting initial risk assessments and demonstrating value to prospects.
Human Vulnerability Scanner
Self‑guided, customer‑ready presentation explaining how Privci identifies, measures, and reduces human cyber risk through a 30‑day behavioural scan.
Human Vulnerability Scanner — Interactive Demo
A self‑guided, interactive experience allowing prospects to explore how Privci observes behaviour, surfaces hidden human risk, and delivers measurable reduction — without a live demo.
Customer Brochure
A clear, customer‑friendly overview of Privci’s Human Vulnerability Scanner
Privci Customer Brochure
A complete customer‑ready brochure explaining the Human Vulnerability Scanner, APIR framework, behavioural science foundations, and the measurable impact Privci delivers.
Competitive Context
How Privci’s Human Vulnerability Scanner introduces a new behavioural intelligence layer
Privci vs. KnowBe4
What Privci Adds
- Human Vulnerability Scanner: 30‑day, non‑intrusive scan of real behaviour, policy interactions and exposure to common attack patterns
- Behavioural Intelligence: Explains why users behave the way they do — not just whether they click
- Policy‑Driven Behaviour Support: Translates internal policies into in‑context guidance and targeted interventions at the moment of decision
- Routes to Compromise: Maps how everyday behaviours chain into realistic attack pathways
Where KnowBe4 Stops
- Event‑Based Metrics: Click rates without the behavioural context Privci provides
- Training‑Led: Assumes awareness alone produces lasting behaviour change
- Limited Policy Integration: Training content not automatically translated into in‑context guidance
- Limited Modelling: Less visibility into pressure, routine, and trust dynamics
Positioning
- KnowBe4 delivers awareness; Privci explains why behaviour breaks down and how to change it
- Privci complements phishing tools by addressing root causes and guiding decisions
- Repeatable line: Policy intent becomes actionable behaviour
Privci vs. Proofpoint
What Privci Adds
- Human Risk Intelligence: Behavioural profiling that extends beyond email to everyday decisions
- Policy‑Aware Guidance: Behavioural interventions aligned to internal security policies
- Lightweight Deployment: Browser‑based agents for fast onboarding and minimal infrastructure
- Five Behaviour Engines: Policy, awareness, change, phishing, and business risk working together
Where Proofpoint Stops
- Technology‑Centric: Focused on email and perimeter controls rather than human decisioning
- Limited Behaviour Insight: Human risk is secondary to technical telemetry
- No Continuous Change Loop: Detection without a built‑in reassess → refine intervention cycle
- Policy Detached: Controls not always translated into everyday user guidance
Positioning
- Proofpoint secures systems; Privci secures the human decisions that interact with those systems
- Privci explains why technical controls fail due to behaviour and where to intervene
Privci vs. Hoxhunt
What Privci Adds
- Full Behavioural Model: Captures habits, pressure, trust, routine and context across workflows
- Policy‑Driven Interventions: Guidance that reflects organisational expectations at the point of decision
- Scanner‑Led Assessment: Structured 30‑day behavioural scan beyond single‑domain tests
- Organisational View: Archetypes and normalised behaviours for targeted programmes
Where Hoxhunt Stops
- Phishing‑Centric: Behaviour inferred primarily from email interactions
- Limited Context: Less visibility into workload, cross‑channel behaviour, and policy interactions
- No Compromise Mapping: Does not map multi‑step attack pathways driven by behaviour
- Single‑Domain Focus: Behaviour outside phishing is less assessed
Positioning
- Hoxhunt improves phishing resilience; Privci explains human risk across the organisation
- Privci provides the behavioural layer phishing tools lack
Privci vs. CybSafe
What Privci Adds
- Behavioural Scanner: Measures behaviour in real working contexts rather than relying solely on learning outcomes
- Policy‑Aware Behaviour Change: Interventions grounded in internal policies and delivered in‑context
- Human Vulnerability Index: Quantified behavioural risk for individuals and teams
- Routes to Compromise: Behaviour‑driven attack modelling that links actions to exploitability
Where CybSafe Stops
- Training‑Led Change: Relies on learning outcomes and engagement metrics
- Limited Real‑World Observation: Less continuous behavioural scanning compared with Privci
- No Compromise Path Analysis: Behaviour not explicitly modelled into attack routes
- Generic Guidance: Less automatic alignment to internal policy nuance
Positioning
- CybSafe teaches safer behaviour; Privci measures, models and reshapes it with policy alignment
- Privci complements behaviour training by turning policy intent into everyday decisions
Privci vs. Traditional Training
What Privci Adds
- Behaviour‑First: Focuses on habits and decision contexts, not just content delivery
- Policy‑Driven Guidance: Behaviour aligned to organisational rules and delivered at the moment of decision
- Measured Risk: Human Vulnerability and Threat Exposure Indices with trend tracking
- Context‑Aware: Behaviour observed under real pressure and across workflows
Where Training Stops
- Assumes Awareness = Behaviour: Completion does not guarantee safer decisions
- No Continuous Measurement: One‑off events lack trend visibility
- Policy as Paper: Rules not translated into in‑context action
- Limited ROI Evidence: Hard to link training to incident reduction
Positioning
- Training informs; Privci transforms behaviour with measurable outcomes
- Privci turns policy intent into everyday decisions and provides audit‑ready evidence
- Repeatable line: Behavioural intelligence is the next evolution of human‑risk management
ROI Calculator
Interactive calculator to demonstrate value and ROI to prospects
Human Risk ROI Calculator
Show prospects exactly how much they can save by reducing human-driven security incidents.
Email Templates
Proven email templates for prospecting, nurturing, and closing deals — aligned to the Human Vulnerability Scanner
Prospecting – The Visibility Hook
64% Open RateHi [First Name],
Most breaches don’t start with a firewall failure. They start with a human decision — a rushed approval, an exhausted click, or misplaced trust.
Your security stack protects systems. What it can’t see is how people actually behave inside them.
Privci’s Human Vulnerability Scanner reveals behavioural risk over 30 days and maps the exact compromise routes attackers would take.
Explore a self‑guided demo here:
https://privci.io/hvs-demo
Best regards,
[Your MSP Name]
Prospecting – The Curiosity Hook
62% Open RateHi [First Name],
I noticed your team’s focus on strengthening controls — which is great. One question many leaders miss: how visible is the human layer?
Most tools measure clicks or completion. They don’t explain why people make risky choices under real working pressures.
Privci’s 30‑day Human Vulnerability Scanner uncovers the behavioural drivers and shows the exact paths attackers would exploit.
Try the interactive demo (no meeting required):
https://privci.io/hvs-demo
Kind regards,
[Your MSP Name]
Prospecting – The Question Hook
61% Open RateHi [First Name],
For many security leaders it’s not the known risks — it’s the ones they can’t see.
The exhausted employee. The trusted request. The routine action that becomes a breach.
Privci’s Human Vulnerability Scanner brings those invisible risks into view and maps how they could be exploited.
Explore the demo here (no meeting needed):
https://privci.io/hvs-demo
If you’d like, I can arrange a free 30‑day scan to show what we find.
Best,
[Your MSP Name]
Nurturing – Why Behaviour Matters
59% Open RateHi [First Name],
Most organisations invest in awareness, but incidents persist because knowledge alone rarely changes behaviour.
Behaviour is driven by capability, opportunity, and motivation — the COM‑B model that underpins Privci’s approach.
Our Scanner uncovers the drivers behind risky choices and delivers personalised, policy‑aligned interventions that actually shift habits.
Here’s a short walkthrough:
https://privci.io/privci-auto-play
Best,
[Your MSP Name]
Nurturing – The Power of Compromise Routes
63% Open RateHi [First Name],
One of the most surprising outputs from Privci is the compromise route — a step‑by‑step map showing how observed behaviours chain into an attack.
Most tools tell you who is at risk. Privci shows how an attacker would exploit those behaviours in the real world.
See an interactive example here:
https://privci.io/hvs-demo
If you’d like, I can arrange a free 30‑day scan to reveal the routes in your organisation.
Best,
[Your MSP Name]
Nurturing – Measurable Value
57% Open RateHi [First Name],
Our clients typically see measurable reductions in Human Vulnerability Index within weeks — not just training completion metrics.
That improvement comes from targeted, policy‑aware interventions delivered at the moment decisions are made.
If you’d like, I can share a sample report showing the behavioural improvements we’ve delivered.
Best,
[Your MSP Name]
Nurturing – Security People Actually Want
61% Open RateHi [First Name],
Most employees ignore security training. Privci’s browser agent behaves like a helpful assistant — personalised nudges, gamified challenges, and contextual guidance.
It’s lightweight, reversible, and designed to reduce friction while improving behaviour.
See the user experience here:
https://privci.io/hvs-demo
Best,
[Your MSP Name]
Nurturing – Compliance That Actually Helps
55% Open RateHi [First Name],
Frameworks like NIST and ISO require human‑centric controls, but completion certificates don’t prove resilience.
Privci aligns policy intent with behaviour, producing audit‑ready evidence while reducing real human risk.
If helpful, I can share a framework alignment guide for your auditors.
Best,
[Your MSP Name]
Closing – The Final Clarity Nudge
58% Open RateHi [First Name],
Before you lock in your roadmap, consider one question: do you have visibility into how human behaviour could undermine your controls?
A 30‑day Privci scan delivers:
- ✔ Human Vulnerability Index across teams
- ✔ Behaviour‑driven compromise routes
- ✔ Policy‑aligned interventions to reduce risk
It doesn’t replace your stack — it completes it. If you’re ready, I can schedule a quick call to set up your free scan.
Best,
[Your MSP Name]
Closing – Free Scan Offer
67% Open RateHi [First Name],
We’re offering a complimentary 30‑day Privci scan to selected organisations. It’s non‑intrusive, browser‑based, and shows real behavioural risk and compromise routes.
The scan includes an executive summary, HVI distribution, and recommended interventions aligned to your policies.
If you’d like to take us up on this, I can arrange onboarding and a short results briefing at the end of the scan.
Best,
[Your MSP Name]
Renewal – Demonstrated Behaviour Change
66% Open RateHi [First Name],
Over the last period Privci has continuously measured behaviour across your organisation.
The latest scan shows reduced vulnerability, fewer risky patterns, and stronger alignment with internal policy expectations — measurable improvements, not just completion certificates.
I’d be happy to walk through the Human Vulnerability trends and discuss optimisation steps for the next period.
Best,
[Your MSP Name]
Need Custom Materials?
Our Partner Success Team can create customised sales materials with your MSP branding and messaging.